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Data Analitycs

Pencillus > Services > Data Analytics

Data Science applied in your Company

Your company and your market have a torrent of information that should be processed to uncover golden information of your business performance. Data analytics focuses more on viewing an organized historical data in a context of your company and your market on specific areas with specific goals, for example, identify the sales fluctuation of a product and its external influences.

We collect the data from your company as other sources related to your company as well, like specific market reports, we process that information to detect hidden patterns, variations, fluctuations and to understand the historical and current business behaviour.

Its analysis involves answering questions generated for better business decision making. It uses existing information to uncover actionable data.

Benefit of Services

Data Analytics helps you to get:

  • Better Decision Making
  • Cost Reduction
  • Identify inefficiencies
  • Improve Sales Performance
  • Help to develop visualizations and KPI’s
  • Analysis based on hard data
  • Shows us the tools you have to implement

What Is Included

Define Questions & Goals

What kind of problems are you trying to solve? Which area of your business do you want more accurate information about? Is about a existing problem or you want to predict how your company will perform based on determined factors and historical data? What variables and information do we need to have updated? What kind of information we do suspect has more relevant hidden data? These types of questions will help determine the type of analysis needed  and which torrent of data is more relevant in your company to include it in the process.

Collect Data

This is the most difficult part of the process because we need to extract the data from several sources and uniform the final step of obtain all the information. Inside Data can include EPR registers, sales records, Spreadsheets, CRM, and all the company applications. Outside Data is about, for example, market reports, customer demographics, macroeconomic reports, social networks data and much more.

Data Wrangling

This is an ardous step. At this point you have all the date in a single database and before to continue the process, it is crucial to clean and filter the data previous to the first part of the analysis stage. It is necessary to identify the usefull data and remove “noises” from the base.

Determine Analysis & Interpret Results

Once we clean up the data you obtanin in a single place, we must choose the method of analysis and the style of report that will be created which depend on the question and goals we defined in the first step and also it will consider the type of analysis needed. This is a Diagnostic analysis that uses data to search for the causes of, and a solution to, an existing problem.

The final product is the Interpretation by professionals. After analyzing your company’s data, it is necessary not only to interpret the results but also to remark answer the questions defined in the first step. A good way to interpret the results is by creating data visualizations, where you can easily see the results in charts and all kind of graphics. But the most important factor of this final product, is the analysis and interpretation from experienced professionals we have.

Pencillus Services

  • Product Analytics
  • Software Development
  • Data Analysis
  • Business Consulting
  • Predictive Analytics
  • Cloud Migration

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  • 7300 BISCAYNE BLVD STE 200, Miami, Florida
  • +1 (954) 603 2950
  • info@pencillus.com
  • 09.00 AM - 06.00 PM
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Contact Us

  • 7300 BISCAYNE BLVD STE 200, Miami, Florida United State
  • +1 (954) 603 2950
  • info@pencillus.com
  • 09.00 AM - 06.00 PM

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